Authority Sites & SEO Strategy
Build a site that
ranks and converts
for years.
I build authority sites and teach the system behind them — E-E-A-T, content architecture, and long-term organic growth that compounds.
How I Can Help
Four ways to work together
From $25,000
Done-For-You Site Builds
I design, build, and configure your authority site from scratch — architecture, schema, content structure, and technical SEO all dialled in.
Enquire about a build →Coming soon
The Playbook
My flagship training program. Every framework, template, and decision-making system I use — documented and taught so you can replicate the results.
Join the waitlist →From $4,000
SEO Audits
A structured audit covering technical SEO, content quality, E-E-A-T signals, and schema. You get a prioritised roadmap, not a dump of issues.
Book an audit →From $3,500 / month
1:1 Coaching
Monthly retainer coaching for founders and content leads building authority sites. Weekly calls, Slack access, and reviews on everything you ship.
Apply for coaching →Who I Work With
Niches where the system works
Local Service Businesses
Plumbers, roofers, dentists, landscapers — businesses that win when they own the local map pack and surrounding content.
Affiliate & Review Sites
Survival after the 2023–2024 HCU requires first-person experience, topic authority, and E-E-A-T signals baked into every review.
E-commerce
Category architecture, faceted navigation, PDP schema, and the content that earns links without being a blog.
Newsletter Operators
Turning your back-catalogue into indexed, rankable content — without losing the voice that built your list.
Creators & Personal Brands
Moving from platform-dependent to platform-independent — an authority site as the hub of your media empire.
SaaS & B2B
Comparison pages, programmatic SEO, and the content architecture that turns search intent into pipeline.
From the Archive
The writing
Latest from the archive
Articles on authority sites, E-E-A-T, content architecture, and long-form SEO strategy.
Browse all writing →Ready to build something that lasts?
Whether you need a full site build, an audit, coaching, or a system to teach your team — let's talk.